Trovian Technologies

Service 06Google Ads

Google Ads can be the fastest route to new enquiries — or the fastest way to burn money. We build tightly-targeted campaigns, cut wasted spend weekly and report results in revenue terms.

3D illustration of a dart landing in the bullseye of a target with floating coins and a rising chart
01

Local targeting, properly done

Your ads show in the areas you serve, at the hours that convert, for the searches that signal someone ready to buy — and nowhere else.

02

Landing pages that convert

Clicks are wasted on weak pages. We build dedicated landing pages for every campaign so each visit has the best chance of becoming an enquiry.

03

Honest numbers

You see spend, cost per enquiry and what those enquiries became. If a campaign is not paying for itself, we say so and fix it — or stop it.

What's included

Everything this service covers.

Scopes are agreed in writing before work starts — what you see here is what gets delivered, not a menu of extras.

Campaign strategy, build and restructure
Search, display and retargeting campaigns
Local Services Ads and Google Guaranteed setup
Keyword and negative keyword management
Ad copywriting and continual A/B testing
Dedicated landing page design and build
Conversion and call tracking setup
Weekly optimisation, monthly jargon-free reporting

How it runs

Google Ads, step by step.

01

Plan

We research your market's search demand and costs, then agree a budget and target cost per enquiry before spending a penny.

02

Build

Campaigns, ads, tracking and landing pages constructed properly — the difference between profit and waste.

03

Optimise

Weekly reviews cut wasted spend, raise quality scores and push budget toward what converts.

04

Scale

Once cost per enquiry is proven, we scale spend deliberately — growth without losing efficiency.

Often paired with these industries

Where this service earns its keep fastest.

It works for any local business — these are the sectors where we see it move the needle most, each with its own detailed playbook.

Common questions

Google Ads, honestly answered.

Most local campaigns prove themselves on a focused monthly ad budget. We would rather start focused and scale what works than spread a small budget thin.

Works well with

Services that compound this one.

Start the conversation

Want a fixed quote for google ads?

Tell us about your business and we will reply with a clear scope, price and timeline — usually within one working day.