Trovian Technologies

Sector 15 of 20

The local shop's advantage is immediacy: see it today, hold it today. We connect your stock to the people searching nearby — and give them a website worth crossing town for.

Where we focus first

What moves the needle for retail & local shops.

01

Stock that shows up in search

Google Merchant Centre puts your products in front of local shoppers searching for exactly what is on your shelves.

02

Click-and-collect done simply

Reserve online, collect today — the hybrid that beats pure e-commerce on speed and pure retail on convenience.

03

A shop with a personality

New-stock posts, behind-the-scenes content and a loyalty programme turn passers-by into regulars who bring friends.

The full playbook

13 services mapped for your sector.

This is the complete digital toolkit for your industry. Nobody needs all of it at once — we help you sequence it, starting with what pays back fastest.

01Website with product showcase or basic e-commerce
02Google Business Profile with product categories and photos
03Google Maps ranking for “[product type] shop near me”
04Review management
05Local SEO for product and shop keywords
06Google Ads (Shopping ads for e-commerce, local for footfall)
07Landing pages for seasonal sales and events
08AI chat agent for product availability and enquiries
09Directory listings on Yelp and major business directories
10Social media for new stock, promotions, behind-the-scenes
11Google Merchant Centre setup for product listings
12Click-and-collect system setup
13Loyalty programme digital setup

Sector questions

What retail & local shops owners ask us.

Not always — sometimes a showcase site with click-and-collect on bestsellers outperforms a full shop for a fraction of the upkeep. We will recommend the lightest setup that meets the demand.

Start the conversation

Run a retail or local shops business?

Tell us where you are and what is quiet — phones, bookings, footfall — and we will reply with the two or three moves we would make first, priced.